On Sunday, Nike revealed that San Francisco 49ers player, quarterback Colin Kaepernick would be the face of its new "Just Do It" campaign to celebrate its 30th anniversary. Nike renegotiated the ongoing deal with Colin and started its promotions on Tuesday.
If observed, you realize that Colin with his gray and deep eyes is looking towards Union Square in the city where he once used to play. The message on the vertical billboard reads: "Believe in something. Even if it means sacrificing everything."
This black and white advert of American footballer, Colin Kaepernick has sparked a debate on the internet as Twitterati have responded.
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